When a customer scans the QR code on a product, they land on that product's page. It is a branded, mobile-first page that gathers everything you have published about the product: warranty, guides, manuals, repair help, recycling information and the AI assistant. This article describes what customers see and where that content comes from. It is for the team that sets up and maintains the pages.
How the pages look is controlled by your theme (see Themes). What the pages say comes from the product, its content, your warranty setup and your Help Center.
What the product page shows
The main page shows the product image, name, model number, description and a warranty card. Below that are shortcuts to the sub-pages. Which sections appear, and in which order, depends on your theme and its settings. The sections a theme can offer on the product page are:
- Product: image and details (name, model number, official badge, description)
- Warranty: a prompt to activate the warranty, or the active status once the product is registered
- Ask AI: opens the AI assistant for this product
- Help & care, Guides, Manuals, Repair & parts, Recycling & passport, Warranty claim, Warranty and Contact: shortcut tiles to the sub-pages
- Featured guides: guides you have marked as featured
- Recommended products: items from Commerce assigned to this product
- Extended warranty offer: paid protection plans for the product
- Store promotion: your store banner
A section only shows when there is something to show. For example, the Manuals shortcut needs a manual on the product.
Note: Products that are in Draft or Archived status are not shown to customers. They see a "product unavailable" page instead. Set a product live before you print its QR code. See Product statuses.
Sub-pages
Each sub-page is its own page with your header and footer, and its own template in the theme.
| Page | What customers see | Where it comes from |
|---|---|---|
| Product guides and Guide | A list of guides for the product, and each guide as an article | Visible articles linked to the product |
| Manual | The user manual, split into sections | Manual content on the product |
| Repair & parts | Repair tips, professional repair information and spare parts | Repair content on the product |
| Recycling & passport | Certifications, substances, how to recycle, warnings, take-back program | End-of-life content and the product passport |
| Warranty | Coverage, what is covered, exclusions, terms, a link to the certificate, any owner offer and protection plans | Your warranty plan for the product |
| Warranty certificate | A certificate the customer can download or print | Generated from the registration |
| Warranty claim | A claim form, and a claim lookup | See Warranty claims |
| Claim status | The claim number, product and status badge, with the conversation | Claims you handle in Warranties |
| Support conversation | A ticket the customer can follow and reply to | Your Helpdesk |
| Rating | A short feedback page | Customer ratings |
Registration and the warranty card
The warranty card on the product page is where customers register the product. Before registering it shows a prompt to activate the warranty. After registering it shows the active warranty and the date it covers through, with a link to the certificate and the option to file a claim. See Product registration.
AI assistant
When the AI assistant is on, customers can open it from the product page. It answers from your published articles, product content and the knowledge you add. See AI Assistant.
Customer account: My requests
Customers do not need a password. On your Help Center they can open My requests (under the Account page), enter the email they used with your brand and click Email me a sign-in link. The link works for 30 minutes. If it has expired, they are asked to enter their email again.
Once signed in, the customer sees:
- Requests: their support conversations and warranty claims, each marked Open, Waiting for your reply or Closed, with a link to continue
- My products: the products they registered, with the warranty end date and a link back to each product page
- A New request button and a Sign out link
Requests are matched by email address, so a customer sees items created with the same email.
Language
Customers see the page in your default language, or in the language they chose with the language switcher. If the customer's phone uses a language you offer, they are offered a switch. See Languages and translation.
Custom domain
Product pages can be served from your own domain on the Growth plan and above. See Custom domain.